Custom app development that keeps customers coming back

Your customers already carry your business in their pocket. Or they carry your competitor’s.

We’re outdated, an app development company established in 2017. We build custom apps for businesses: ordering, rewards, memberships, bookings, tickets. Built around how you sell, never from a template, and live in 7 days.

What custom app development means

Custom app development means the app is built around your business: your menu, your services, your customers, the way you take orders. An app builder hands you a template and asks you to fit inside it. We do it the other way around.

Every app is done for you. We design it, build it, get it into the App Store and Google Play, and push for downloads so your business stays on your customer’s home screen. That’s custom mobile app development without the parts you’d have to figure out yourself.

Does your business need an app?

Yes. A mobile app puts your business on your customer’s home screen, one tap away. They order, book, pay and get your updates without searching for you again, so the next order or job comes back to you, not to a competitor. For a restaurant or a dessert shop, that’s reordering in two taps. For a store, it’s buying again without hunting for your site. For a contractor, it’s booking the next visit and paying from the phone. For a law firm, it’s case updates and invoices without a phone call.

Our guide Does my business need an app? shows what an app does for your business and why it matters.

What your app can do

• Ordering. Customers order and pay from their phone, straight from you.
• Rewards and memberships. Points and perks that give people a reason to come back.
• Bookings and tickets. A table, a class, an appointment or an event, in a few taps.
• Your business in your pocket. Run orders, bookings and customers from your own phone, wherever you are.
• One place for everything. Every order, booking and customer lands in one dashboard. We build custom CRMs and databases too.

Built into every app:

• A push for downloads. An app only works if it’s on their phone, so every app comes with a plan to get your customers to download it.
• Built to rank. Search optimization for Google and AI search, plus a system that keeps new Google reviews coming.

A custom app we built: Suhoor Festival

We built the Suhoor Festival app, live on the App Store. Download it and look around. Guests can:

• Buy festival tickets in the app and keep them in their wallet as a scannable QR pass.
• Browse the restaurant directory and the on-site vendors.
• Collect country stamps in a digital passport.
• Enter the video contest, climb the leaderboards and earn rewards.
• Get the full schedule, the festival map and live updates.

We built the Suhoor Festival website too. One business, one website, one app, working together.

Do it yourself, or have it built?

If you search “build an app for my business,” most of what you’ll find are do-it-yourself app builders. The catch shows up at the App Store.

Apple’s App Review Guidelines say: “Your app should include features, content, and UI that elevate it beyond a repackaged website. If your app is not particularly useful, unique, or ‘app-like,’ it doesn’t belong on the App Store.”

So an app that just wraps your website can be turned away. A custom app gives customers a real reason to download it: ordering, rewards, tickets, bookings.

The other cost is your time. A builder still needs someone to design it, set it up, test it and keep it updated. Most owners would rather run their business.

How custom app development works with us

1. A free 15 minute call. It starts with a free online checkup of your Google ranking, AI search, reviews and phone speed. Then we look at what your customers come back for.
2. A plan and a clear price. You get both before anything starts.
3. We design and build it. Custom, around how you sell. Never a template.
4. We get it into the App Store and Google Play. We handle the submissions and both stores’ reviews.
5. We push for downloads. So your app ends up on your customers’ phones, not just in the store.

How long custom app development takes

Websites and apps we build go live in 7 days. Apple’s side is quick too: its App Review team is “typically reviewing at least 50% of submissions in less than 24 hours and 90% in less than 48 hours” (Apple Developer).

Bigger builds with a lot of moving parts get a clear timeline on the call, before anything starts.

How to choose an app building company

Whoever you talk to, ask four things:

1. Can I download something you built? A real app in the App Store says more than a portfolio page.
2. Is it custom, or a template with my logo? Templates are how apps end up looking like everyone else’s.
3. How will customers find it? An app nobody downloads is a cost, not an asset.
4. Will it be in both stores? Your customers carry iPhones and Android phones. Every app we build goes into the App Store and Google Play.

Who builds your app

• Established in 2017. Global brands and the shop down the street.
• 2,000+ businesses served.
• $100 million+ made for clients in a year.
• Custom, never a template. Every build starts from what your business needs to sell.

Every website and app we build is built to rank on Google and AI search, from day one.